Account Director

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Greenville, SC
Job Type
Direct Hire
Apr 05, 2017
Job ID
Entrepreneurial Marketing Communications Firm headquartered in Greensville, SC is growing rapidly and seeks to bring on-board an Account Director to help with strategic guidance for clients in diverse Consumer industries while also leading direct reports to implement the programs. Visionary leadership provides a special culture and unique opportunity to be part of growth and a tight knit team.

  • Maintains direct, day-to-day, senior level client contact directing the activities of account executives and account coordinators to ensure proper agency service to clients.
  • Works in a proactive manner to provide client marketing plans with the greatest amount of added value through communications.
  • Analyzes client input, together with background knowledge, research, field feedback, etc., to produce full communications plans and communication strategy.
  • Briefs creative and media staff in support of account executives ensuring technical and product representations are appropriate.
  • Provides creative, production, media, public relations and interactive department personnel with well- documented input, support data and production materials as required; ensures that advertising strategies are clearly defined, approved by clients, and understood by the creative and media groups.
  • In the absence of creative and media personnel, presents and effectively sells communications plans, concepts, media and interactive marketing plans to clients; where creative and media personnel are present, supports them in selling concepts and plans.
  • Provides clients with budget updates and keeps apprised of all relevant client, industry and market developments.
  • Coordinates and authorizes estimates for client approval and assist in preparation of client invoices.
  • Seeks out new business opportunities with new and existing clients and plays a supportive role in their development.
  • Represents the agency at industry functions—promotes the agency at every opportunity. Is fully familiar with agency credentials and specialties.
  • Continuously works to upgrade knowledge and skills through available reading, courses and seminars.
Salary commensurate.
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